STAYING AHEAD OF THE CURVE

Posted by V.K. [Mel] Melhado P.A. on Saturday, December 23rd, 2006 at 1:51pm.

AgentsThere is so much happening, and at warp speed, in the technology arena, that it is totally mind boggling. A great deal of the new technology can and should be applied to the real estate industry. For me, staying ahead of the curve with respect to technology and my real estate career is one of my biggest challenges, and actually although a pain at times, I truly love it. I told someone recently that I wished that I was going to live for another 100 years, so that I could see and participate in what was to come.

One of the areas that I have struggled with is Database Management. Over the years, I have worked with just about everything, Outlook, Act, Top Producer as well as an array of others. After much experimenting and work, I finally have found what I believe to be the absolute best of the bunch.

First of all, I needed to identify whether I was interested in database management software or whether I wanted someone to host my databases online. That in itself was a major hurdle, and after much thought process, I decided that I wanted a host online. That way I wouldn’t have to be constantly installing, uninstalling, moving from one computer to another, etc. For me, it seemed a whole lot easier if I could access my databases from any computer anywhere in the world.

Now that I had made that decision, I again reviewed the choices out there for online database management and finally decided on 360 Agent. I believe that after the turn of the year, when they will be introducing many other features in addition to those that they already have, people will look at this like it is a Top Producer on steroids.

If you get in and try it prior to their introduction of additional modules, you will remain at the price point where they are now, and they won’t increase that price. At the moment, they are less expensive than Top Producer, and offer a host of things that Top Producer doesn’t. But for me one of the best things is their ease of use. 360 Agent is not complicated at all and very simple to use, and for me, that was key. I didn’t want to waste time with a long learning curve.

If you do decide to give them a try, please tell them that V.K. Melhado referred you. They will give me a free month’s subscription, which I appreciate. I would suggest that you request a full tour of the system, so that you can see how easy it is to use. I certainly would love to hear feedback from after you give it a try.

V.K. [Mel] Melhado PA

Downing-Frye Realty, Inc.


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